Welcome into the World of Westlake
Panama (July 17,2015)——ZC Rubber hosted the 2015 Dealer Meeting in Panama to discuss the future business and brand promotion of Westlake and Goodride.
For ZC Rubber, Latin America is one of the most important market occupying high shares of total sale revenue. Meanwhile ZC Rubber’s exports to America is increasing remarkably comparing the year of 2013 and ranks top 5 among the all Chinese companies.
Mr. Guorong Ge, vice president of ZC Rubber, emphasized that globalization is the decided direction of ZC Rubber’s development. On the company’s global map, there are already ten subsidiary factories, including 9 plants in China and 1 oversea plant in Thailand, which provide safe tires with great value around the world. ZC Rubber is committed to providing suitable production for local market demands and delivers valuable tires different from other China-sourced tires.
ZC Rubber always develops long-term win-win partnership with distributors. “We hope local dealers shall change marketing strategy and promote sales with the experience and distribution networks. On the other hand, our company will support the dealers focusing on delivery, sales and adjustment policy and advertisement investment.” Mr. Ge said.
Nowadays ZC Rubber sets up subsidiaries in North and South American and planned to have another one in Europe. They are in charge of local marketing and service to provide more support to the local dealers. In the meantime, Mr. Ge said, “Overseas R&D centers will be set up soon to meet local market needs and it will help enhance our competitiveness in an age of increasingly complex tire technologies.”